T
The Trade Desk
Currently active
A technology company providing a self-service, cloud-based platform for advertising buyers.
What Changed
Launched Unified ID 2.0 as an alternative to third-party cookies.
Observed Timeline
- Launch: 2009
- Changes: Launched Unified ID 2.0 as an alternative to third-party cookies.
Technical Details
| Category | Media Buying |
|---|---|
| Source Site | toolregister |